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Running and marketing a company are two very different, yet closely related tasks. Marketing raises many questions, such as: where can you find new customers; what kind of people they really are; and how can you let them know that your company is the right...

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Marketing trends change rapidly. Just think about it, in the first quarter of 2022 we saw the rise of short videos, the successes and failures of new platforms, and of course, we also had to reckon with the impact of the pandemic on everything. And...

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Thanks to the digital revolution, getting familiar with digital marketing is easier than ever before. Nowadays, when almost everyone represents themselves or their brand on the Internet, you have lots of resources to learn how to build a strong online presence. However, with so many...

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If you were to start an online store for your business, you can choose from several options. The most popular and most effective way to create a website is to use the WordPress platform and then turn it into a store by adding a free...

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Are you ready to create your first website, but would you like to get comfortable with the WordPress interface first? Ease of use is one of the greatest features of WordPress, which makes it the most popular website building software in the world. Another advantage...

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When it comes to setting up your online store, choosing the right e-commerce platform is crucial. If you are interested in this topic and you have done some research, chances are that you have already come across Shopify and WooCommerce. Truth be told, both platforms...

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Creating a strong online presence is crucial if you want to run a successful business and maintain growth. However, competition in the online space is constantly increasing and challenging, and it is important for all businesses to effectively take advantage of their SEO. And when...

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In 2023 most people use social media and are present on some social media platforms. But which social media platforms are worth spending time on? Which are the most popular ones? Whether you want to expand your business’s online presence or you just want to...