10 Reasons Why You Should Use WordPress For Your Business Website
When it comes to creating a website for your business, you need to decide which content management system you choose to build your website on. There are many options to choose from, but once you start doing some research, you will most likely come across WordPress. That’s not a surprise, since WordPress is the world’s most popular CMS platform. That’s already a pretty good reason to give it a shot, right?
But what is the real reason behind this success and popularity? In today’s article, we are going to discuss the 10 top reasons why you should use WordPress for your business website. Let’s take a closer look at each:
#1 Free and open source
One of the most important benefits that make WordPress so popular is that it is free to use. Yes, you heard us right, you won’t see monthly charges from WordPress ever. Also, it comes with access to free upgrades. What is even better, WordPress is open source which means that you can change and improve the source code whenever and however you like, until it meets the needs of your website.
Flexibility is key when designing a website. Luckily, once you install WordPress you can choose from a huge number of free pre-made themes. What’s more, WordPress will let you customize these themes so you can really create the design you want for the website.
It’s the same with plugins. You can choose from millions of WP plugins and with only a little bit of HTML or CSS background, you can easily customize them.
#3 SEO friendly
Using SEO helps your page rank at the top of Google search results which means that customers will find you easier and most likely will check out your business over your competitors. That’s why it is crucial to building a strong SEO strategy. What is great about WordPress is that even if you are not an SEO expert, the platform offers a helping hand. You can download the Yoast SEO plugin for free and it will guide you through the most important parts of optimizing your content. This includes editing the meta description, adding keywords and title tags, improving the title, etc.
#4 Mobile friendly
As more and more people use mobile devices to check things quickly on the internet, having a website that is mobile friendly is key. It is also important to mention that Google actually penalizes websites that are not mobile-friendly. The good news is that WordPress themes are automatically mobile-friendly, making it possible for your website to perfectly display on any device.
#5 Best CMS
WordPress is considered the best content management system currently existing on the market, triumphing over other competitors such as Squarespace or Joomla. Thanks to its versatility and high speed, both business owners and web developers prefer WordPress when it comes to choosing a CMS platform.
#6 Smart integrations
No matter what type of website your business needs, WordPress allows you to integrate a broad range of third-party tools automatically. For example, if you would like to set up a webshop, you can integrate WooCommerce or use Salesforce to manage your sales.
#7 Huge support community
Thanks to the huge number of people using WordPress you will benefit from an amazing support group. There are millions of people using WordPress worldwide and many of them are present on free WordPress forums you can easily access. No matter what your issue is, you most likely will find a solution in no time offered by experts for free. In case forums cannot give you the help you need, you can check out the tutorials on YouTube or get in touch with your plugin or theme creator.
#8 Safe and secure
Keeping your website safe and secure from being hacked is undoubtedly a top priority for all businesses. Luckily, when using WordPress, you don’t have to spend thousands of dollars from your budget to secure your website. WordPress developers are aware of the issue and do their best to keep websites safe from hackers. You can choose from a large number of free and premium plugins that help you protect data and shield your WP website from malware.
#9 Scheduling posts
A huge advantage of having a WordPress website for your business is that WordPress allows you to schedule posts. This is especially useful if your website has a blog section where you upload new content regularly. Using the scheduling feature, you can set the exact time when you want your new content to be published and shared with your audience.
#10 User friendly
Once you or a web developer is done creating your WordPress website, you will be able to enjoy a user-friendly website that both you and your visitors can easily use with no headache. WordPress is designed to be installed and maintained simply. In case you want to upload new content such as blogs, articles, or new products to your website, you can easily add them to your page. Thanks to the inbuilt SEO and marketing tools, sharing the new content with your audience can also be done with a few clicks.
Undoubtedly, WordPress is currently the most popular content management system you can choose for your business website. As you could see listed above, there are many features that put WordPress at the top of the list. It is free to use, customizable, flexible, SEO-friendly, mobile-friendly, user-friendly, integrates third-party tools, is safe and secure, comes with a huge support community and last, but not least, allows you to schedule and automate uploading new content to your website.
At Platinaxe, we create professional WordPress websites for businesses of all sizes, so in case you need help creating yours, don’t hesitate to get in touch with us!